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Shipping, inventory, returns, and barcode tools arranged around a clear workspace

E-commerce intelligence for merchants

Find missed revenue.Protect your margins.

Protect performance across margin, pricing, inventory, returns, demand, and marketing. Then use AX and GEO to prepare your store for AI-led discovery and shopping.

Nothing changes without your approval.

One platform, two horizons

Protect today. Prepare for tomorrow.

Optagen is e-commerce intelligence for the decisions merchants face now, with AX and GEO built in for how customers will discover and shop next.

Now

Run the store with fewer blind spots.

Find the operating issues that can affect performance today, then rank what deserves attention first.

  • Margin
  • Pricing
  • Inventory
  • Returns
  • Demand
  • Marketing

Next

Future-proof discovery and action.

GEO shows whether your products appear in AI-generated answers. AX shows whether AI agents can understand, trust, and act on your storefront.

One operating layer

One home for your commerce data.

Store data
Analytics
Inventory
Marketing

In play this week

$12,840

$48.2k captured · 12 wks34%

Hands the top moves to the Agent, behind approval gates.

Store health

2 of 4 stores healthy
N

Northwind DTC

Shopify · 2 min ago

100% cov
SYNCED
N

Northwind Wholesale

BigCommerce · 6 min ago

99% cov
SYNCED
A

Amazon Seller

Amazon · 10 min ago

74% cov
ACTION NEEDED
T

TikTok Shop

TikTok · 14 min ago

62% cov
BACKFILLING
01
ACTION

Re-price 12 tariff-hit shells

Restore the 30% margin floor. Evidenced, 86% confidence.

+$3,200/mo

02
APPROVAL

Approve auto-reorder: +320 insulated shell

Cover is 12 days and falling, so the rule drafted a PO.

+$2,100/mo

03
ACTION

Rewrite 9 agent-invisible product titles

Missing the attributes AI shopping agents surface on.

+$1,900/mo

04
RISK

Margin cliff on Aurora Insulated Shell

A tariff pushed contribution to −2% in 6 days.

−$3.2k/mo

05
OPPORTUNITY

Canada is quietly outperforming

Strongest non-US visibility; localized content is at +9.4%.

+$2.4k/mo

Illustrative sample store data · modeled on the Optagen product

Free scan assistant

Know what happens before you connect.

Prepare for the free scan in under a minute. We will explain the output, help you choose a starting point, and send you to the secure store connection when you are ready.

01Preview
02Prepare
03Connect

Step 01 / 03

Your scan gives you a ranked starting point.

Optagen reviews the operating areas that can hide missed revenue, margin risk, and future discovery gaps. The result is a read-only view of what deserves attention first. Nothing changes without your approval.

01

Prioritized findings

See the issues and opportunities worth investigating first.

02

Connected evidence

Understand the commerce signals behind each finding.

03

Controlled next actions

Review recommended work before anything changes.

Returns forms, barcode labels, and scanning tools

Signals between systems

See the margin problem no single dashboard can show.

A product can drive strong marketing revenue and still lose money after returns and advertising costs. Optagen connects those signals before recommending more spend.

  • Repeated sizing complaints
  • Return rate and contribution margin
  • Paid traffic and product-page context

From signal to action

Move faster without giving up control.

Handle an item yourself, approve an Optagen agent, or automate only the actions that fit rules you define. Every recommendation shows its evidence, expected impact, and systems affected.

01

Manual

02

Agent-assisted

03

Automated

Inventory box, pricing tag, apparel, and shipping tools

Built for people who run stores

Less dashboard. More decision.

01

E-commerce operators

Start the day with a ranked list of what deserves attention instead of six open tabs.

02

Multi-store operators

Compare opportunities across stores and see which business needs you now.

03

E-commerce agencies

Surface opportunities, prepare actions, and report expected versus actual results across clients.

Plans that grow with your store count.

Every plan starts with a free AI visibility scan. Monthly pricing shown; annual billing saves 25 percent.

Starter

$25

per month

One store · weekly monitoring

7-day free trial

Start free

Growth

$129

per month

One store · full prioritized queue

7-day free trial

Start free

Pro

$299

per month

Up to 3 stores · agents and rules

7-day free trial

Start free

Agency

$699+

per month

Many stores · team and client access

Talk to us

Questions, answered honestly

Control stays with you.

Will Optagen change my store without approval?+

No. You choose which actions stay manual, which an agent may prepare, and which approved action types can run automatically within rules you define.

Is Optagen another dashboard?+

Optagen looks across connected systems, ranks opportunities by impact, urgency and confidence, and can prepare or apply the next action, not just display more charts.

How do AX and GEO fit into Optagen?+

Optagen is an e-commerce intelligence platform for margin, pricing, inventory, returns, demand, and marketing. GEO measures visibility in AI-generated answers, while AX measures whether AI agents can understand and act on your storefront. Together, they help future-proof the store as shopping behavior changes.

Which commerce platforms are supported?+

Optagen supports Shopify, WooCommerce and Etsy, with connections across analytics, inventory, shipping, accounting and marketing tools. BigCommerce is coming soon.

What determines the plan price?+

Plans vary by store count, integrations, agent capability, automation limits, usage and team access. Every plan starts with a free store scan.

Start with your store

See what deserves attention first.

Protect today’s performance and prepare your store for AI-led commerce with one ranked view of what matters most.

Start free scan